Saturday, September 20, 2014

Daytime Inspo: M&S Schmalberg










M&S Schmalberg is a 4th generation shop that offers a very unique and individual experience; they hand craft flowers out of different materials such as leather, cotton, velvet, etc for clients around the world. Creating flowers for designers such as Ralph Lauren, Oscar de la Renta (take a look at the flower on the dress that Carrie Bradshaw wore on S&TC) to dresses that celebs wore on the red carpet. Visiting their shop that is located on W36th in the heart of the fashion district was an amazing experience. Their shop is so unique and it displays most of their proudest creations, such as the notorious leather flower used by Chanel. While we were touring the shop they took us into the back where the flowers are made, there they showed us some samples that they are currently creating for Ralph Lauren's children's wear. Adorable little flowers that will be used as sashes, or to decorate the dresses for little girls. 

We have unique business in the fashion industry for a reason, they first create accesses that are necessary for designers because they truly do complete the looks and embellish garments. They are also necessary because having people create these pieces domestically which causes competition. As a nation that is trying to create products domestically it is nice to see people still afloat and succeeding. 

Till next week. Cheers xx

Wednesday, September 17, 2014

Recap: New York Fashion Week (take me back)

Aahhh... New York Fashion Week; only comes twice a year and is where designers from around the world come together to showcase their creations that they have worked on for months and months on end. Spending countless hours piecing together looks and thousands of dollars producing shows and marketing for a show that lasts only 20 minutes. But hell those 20 minutes are breathtaking and worth the long wait. 

 À Moi 

This year I was grateful enough to experience first handily what goes on during Fashion Week. From working and checking people in, to being checked in as a guest at a show. My week started when I was working New York Mens Day with the company that I intern for, Agentry PR who produced the whole event. It was an amazing experience and you can read more about my NYMD day here

To kick off the womenswear collections I worked with a new and upcoming womenswear brand À Moi which was absolutely amazing, the designer Alejandra (Alex) Alonso who is such an inspiring and creative designer. You can view her whole collection here, I can't wait for next season to see what intricate designs she can come up with. 



 
Cristian Siriano 

Up next I was able to work/ attend the infamous Christian Siriano fashion show. I knew that this would be an exciting event because of the crowd that it attracts from likes of Coco Rocha to Jada Pinkett Smith to famous bloggers that I have grown to love. The whole day was amazing, I was able to see Christian while we were setting up the seating assignments and he really is fully involved with his work and collections. I think it is so important for a designer to be fully emerged in what they are creating because in the end it is their name on the label, not their assistant designer or PR firms. Once we finished checking guests in my boss grabbed those who she could find to fill in the unattended seats, I was so excited because it was my first real life fashion show that I was actually able to see from the guests point of view. And the collection was absolutely amazing per usual. Stop over to Style.com to view the whole collection, you will be in awe just like I was. 

Also don't mind the poor quality of the pictures and the video. 



 
The Art Institute Show

And last but not least I was able to attend the amazing Art Institute Show that happened at Lincoln Center. It was such an amazing show which showcased designers that I know will be huge in a few years. 



My roommate Alexa and I had a long day so we needed to take a little break on the steps of Lincoln Center. 

Cheers xx 

Monday, September 8, 2014

Daytime & Nighttime Inspo: NYMD & Flaunt/ Siwy







http://www.ruelala.com/blog/


#NYMD

New York Men's Day: what a success. As my first time working a major show I believe it went off without a hitch. New York Men's Day was founded by Erin Hawker (my amazing boss) in 2013. This year we showcased 10 menswear designers from David Hart to Lucio Castro to Gents (just a few of our clients) to other brands to Stephen F and Antonio Azzulo (not our clients but equally amazing menswear designers). It was an amazing experience because first Cadillac sponsored the event, also the amount of people that showed up to the event was something I would want to do 1,000 times over again. I was working the front door with a few other interns checking in people on the guest list, it was a crazy day but like I said I would do it over again 1,000 times. After the event ended we went right to the after for Flaunt and Siwy denim. It was so much fun, I was again working the door but this time it was an even wilder crowd. 

Overall it was an amazing experience, sure I missed class and was completely exhausted but I loved every bit of it. I got to work with the people from work, got to meet some people that I can network with for the rest of my life, and learned so much about the fashion industry. After living in New York for just a month, I realized that I never want to leave, I want to so badly come back next year to work New York Men's Day again because I know that if I don't I'll miss out on so much. 

Cheers. xx 





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